Visual Elevation Campaign for Established Brands
Visual Elevation Campaign
for established brands
Make every visual speak for the brand you’re becoming.
You've moved past the early stages and found your footing. But what if your brand’s visuals still feel like they belong to a previous version of you?
This campaign takes your existing brand identity and elevates it to a higher standard.
We conduct a detailed audit of every visual element you have – from your logo and typography to your packaging and digital presence.
We identify what’s holding your brand back and then strategically refine, redesign, or rebuild what’s needed.
The result is a visual identity that is sharp, cohesive, and elevated across every touchpoint, all without losing the brand equity you’ve already built.
What's Included
We begin with a comprehensive review of your current visuals and then execute a plan to achieve visual excellence:
Visual Identity Audit
A full review of your logo, typography, color palette, packaging, social media, website visuals, and other key touchpoints.
Strategic Design Direction
We define exactly what needs to be fixed, elevated, or replaced, from full redesigns to small but impactful tweaks.
Targeted Visual Upgrades
We address the specific elements holding you back, whether it's refining your logo, strengthening your typography, or refreshing your entire visual identity.
Design System Cleanup
We bring consistency and clarity to your brand’s appearance across all platforms, digital, print, and packaging.
Updated Brand Guidelines
You receive an easy-to-use visual guide with the new system to ensure consistency in all future applications.
Deliverables
The deliverables are custom to your brand’s specific needs, but may include:
• A refined or redesigned logo system.
• An updated typography and color palette.
• A redesign of packaging and collateral.
• Upgraded visual styles (icons, patterns, layouts).
• Updated brand visuals for your website or social media.
• A comprehensive Visual Identity Guidelines document (PDF).
• The complete visual identity re-design
Who This Is For
This campaign is designed for fashion brands that:
Have made progress but feel their current visuals are holding them back.
Started with a basic identity and now need a stronger, more complete system.
Want to improve brand perception and trust by upgrading visual consistency.
Are entering new seasons, collaborations, or markets and need to elevate how they show up.
Why It Matters
Inconsistency weakens trust. Poor visuals hold back opportunity. This campaign ensures your branding no longer lags behind your ambition.
We don't push for a full rebrand unless it's necessary. Instead, we remove the weak links and refine what's strong to create a visual system that can truly support your next phase of growth.
Add-Ons
• Web Visuals Refresh: Graphics, layout assets, and other elements for your website.
• Custom Brand Assets: Patterns, textures, or other unique visual elements.
• Seasonal Packaging Designs: New packaging for upcoming collections or seasons.
• Lookbook or Press Kit Design: Professional layouts for a lookbook or a press kit.
• Social Template Creation: A branded kit of templates for social media stories and posts.